Timezone India Partners with T-Series to Bring Dhamaal 4 Experience to Fans Through Immersive Entertainment Campaign

The exclusive gathering offered visitors an opportunity to interact closely with the actors in an energetic and engaging environment. During their visit, the cast participated in arcade gaming challenges with children, enjoyed bumper car rides, and spent time interacting with fans. The event transformed a traditional film promotion into an immersive brand experience, reflecting the growing demand for experiential retail and entertainment where audiences seek interactive and shareable moments beyond conventional cinema marketing.

Expanding the collaboration, Timezone India has also launched the exclusive "Dhamaal Challenge" across selected venues in the country. Inspired by the entertaining spirit of Dhamaal 4, the campaign encourages guests to demonstrate their bowling skills and compete for exciting prizes. The initiative extends the excitement of the film beyond cinema halls by allowing visitors to actively participate in an engaging entertainment experience rather than simply watching the action on screen.

Speaking about the partnership, Abbas Jabalpurwala, Chief Executive Officer of Timezone India, said that the company continuously explores innovative ways to enhance the family entertainment experience. He stated that partnering with T-Series and the popular Dhamaal 4 franchise enables Timezone to bring the excitement of the big screen directly into its venues, creating memorable, high-engagement experiences where guests become part of the action instead of merely watching it. He added that such collaborations reinforce Timezone's commitment to developing entertainment destinations that are immersive, memorable, and capable of bringing people together.

As experiential entertainment continues to gain momentum across India, Timezone remains focused on delivering experiences that extend beyond gaming by combining popular culture, entertainment, and social interaction. Through its expanding network of venues, the company continues to redefine family entertainment by offering immersive gaming experiences, bowling, bumper cars, and interactive attractions designed to encourage families and friends to connect, celebrate, and create lasting memories.

Founded in 1978 in Perth, Australia, Timezone has grown into one of the leading chains of Family Entertainment Centres across the Asia-Pacific region. The company offers state-of-the-art interactive games, rides, and attractions designed to provide enjoyable experiencas for visitors of all age groups. With more than 320 locations across seven countries, including 75 venues in India, Timezone continues to strengthen its presence by delivering safe, engaging, and high-quality entertainment experiences supported by its professionally trained teams. The partnership with T-Series and the launch of the Dhamaal Challenge further highlight the company's strategy of combining cinema, gaming, and immersive experiences to create stronger engagement with audiences across the country.